When studying Fashion Communication and Promotion last year
at my previous University, I was always told to look into different fashion
designers, artists and bloggers. I seem to have picked this up as a habit now
as I am constantly looking for people that I haven’t come across before. I
had previously written an essay on Dame Vivienne Westwood about her ethical
view on Fashion and her contribution to many different charities. It made me wonder
if there were any other fashion designers out there who are eco-friendly.
When researching I found a woman named Linda Loudermilk. She
was the first designer to have made a luxury+eco brand. This brand uses
sustainable fabrics which are fabrics that have not been created by the use of
pesticides or toxic processes. Also, when burnt, they do not create greenhouse
gases to affect our environment. She uses bamboo, seaweed and corn to produce organic
textiles to create her clothes.
This video shows her explaining how her eco-friendly green
jeans are made:
Her inspirational attitude, drive and passion has influenced people to become aware of how cheap- end fabrics are harming our environment.
Not only by how they’re made but where they end up.
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